Imagine a user visiting your website for the first time. How does that visitor find all your content that addresses their specific pain point? The perfect content to resolve their issue may be your blog post, white paper, guide, landing page, or something else altogether. Content organization really needs to empower visitors to access the content that they want to see within a couple of clicks.
Pillar pages like our Ultimate Guide to Web Design are a recent industry best practice to group your best performing content. We teach you how to organize your content to align with your target keywords and your Buyer's Journey. By the end, you will understand how content organization can make your content within 2-clicks of any visitor on your website's homepage.