Webbege Hubspot Blog
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  • January 16, 2018

Our Blog

Web Design

Business Website Design: Web Design - Where does it all fit?

You are probably ready to create a new website or have been thinking about one, so let's design this bad boy! Before you run to your computers and crank out code, let’s take a step back. Gather your team, some paper, a pen and maybe a graphic designer to draw out your website! You know the old saying: “Measure twice. Cut once.” Well, it works with website building, too. Design first. Redesign second. Code third.

If you have not already, check out our previous Business Website Design blogs. They give you an oppurtunity to Create A Buyer Persona, distinguish an Inbound Methodology strategy, and Plan Out Your SEO. I urge you do so before taking on this step of web design!

Insider Web Design

Getting Started with WordPress: Tips and Tricks for Your B2B Website


In the digital marketplace, every business needs a website. But many B2B companies struggle to create their site or are not sure where to start. Many small to medium businesses rely on WordPress to create and manage their site. Whether you have already have a WordPress blog or are just getting started with WordPress, this tutorial will help you with the basic elements of creating your WordPress website.

Web Design SEO

Business Website Design: Defining Your Brand and SEO


Building your company brand can be an exhausting task. You have a product, idea and market. Now, you have to figure out how you want to represent yourself and become known to the wider public. You may be asking, “How do I attract people?” You could use pay-per-click (PPC) ads, social media ad campaigns and programmatic advertisements on Pandora or Spotify. But, why not try something for free, such as organic search results? First, you need to understand that the best way to get recognized for organic search is through content. Be sure to check out our San Diego SEO page for more information about the services we offer.

Marketing Web Design

Business Website Design: Inbound Methodology

As a San Diego Web Design company, we know creating a company website is a huge stress when trying to map everything out. You might be asking yourself, how do I attract new customers to the website? The answer is with the Buyer’s Journey. This is the track your customers will follow from becoming a visitor to lead, lead to customer and customer to a promoter. A common mistake is trying to capture visitors as customers too quickly. This may be too pushy for the visitor, causing them to leave and not return.

SEO

Organic SEO vs Paid Search: The Benefits of SEO and SEM


There are many SEO myths floating around that can start to cause a bit of confusion. If you are a new business just getting started with your digital marketing strategy, you may have some important questions – How does SEO work? What’s the difference between SEO and SEM? Do I really need paid search? And more importantly, can I afford paid search? 

Marketing Web Design

Business Website Design: The Buyer Persona and You


We all want the best website for our business. Many companies spend countless hours working to make sure their websites include information on every aspect of what they do. But even with all of this information presented to potential customers, leads are just not being generated. What could be preventing potential customers from becoming leads? In this B2B Website Design blog series, we will explain everything you will need for your next website project.

Marketing SEO

How To Blog: Optimize For On-Page SEO


After writing a blog, most people never go back to optimize your post for search. Most people obsess over how many keywords to include for SEO. How about try to keep things natural? If there are opportunities to incorporate keywords you're targeting, and it won't impact reader experience, do it. If you can make your URL shorter and more keyword-friendly, go for it. But don't cram keywords or shoot for some arbitrary keyword density -- Google looks out for tactics like this. Here's a little reminder of what you can and should look for. Be sure to also check out our blog SEO vs SEM for more information.

Marketing

How To Blog: Formatting and Visual Optimization

 

Writing the post might be the hardest part of the whole process. Now that you’ve got that done, let’s shift our focus to editing the blog. This is very important on the creation of your blog. You can have great content and advice to offer, but if not structured properly and carefully people may get confused causing them to leave. The worst thing to give your readers is a page of word vomit. Take the time to create a visually pleasing layout, create tags and topics to organize your blogs, add an image, and put a CTA to keep them hooked!

 

Marketing

How To Blog: Organizing and Writing Content


 

Organizing and writing content for a blog is the hardest and most crucial part of blogging. One part that most bloggers struggle with is how to capture the reader with a catchy intro paragraph, then trying to keep the reader's focus on the blog without them closing out! Here are a few tips on introduction writing, outlining, and blogging! 

Marketing

How To Blog: Creating Topics and Working Title


  A challenge many people face when writing blogs is what the topic should be and creating a title. Creating topics for your blog is a long process because you want to grab the users without boring them with redundant or useless information. Here we will give you some helpful hints and tips on utilizing the buyer persona and creating great ideas.