Now, more than ever before, companies of all types and sizes are realizing the importance of online marketing. A company will need a sufficient budget to make a big impact with any online marketing campaign. However, whether your budget is big or small, it is vital that you obtain the best value for your advertising dollar. That’s where analytics comes in the picture.
But Isn’t Analytics Only for the Big Firms?
A common misconception is that web analytics is a tool only useful for “big time” websites. This is a myth that needs to be busted! In reality, analytics can be highly useful for companies that are just beginning to utilize digital marketing. While there may be a small upfront cost or time investment—the savings (and improvement of future marketing campaigns) is well worth it.
Here at Webbege, we have worked with numerous local businesses that, before calling us, were doing nothing in the way of analytics. When we began work, we saw that these firms were spending money on San Diego web design and digital marketing methods to attract visitors, but what were these visitors doing? Were the visitors turning into customers? We have shown these business owners the importance of analyzing web traffic.
The online marketing world can be overwhelming. There are so many different ways to reach your audience. Our goal is to connect the pieces and solve the marketing puzzle. We want to help our clients stop wasting money on poor channels of marketing and focus on better means of bringing in the visitors that have real value!
Don’t waste another day, or another dollar, utilizing marketing methods that simply aren’t getting the job done. Call or contact us at Webbege San Diego Internet Marketing today for more information. We would love to put together an analytics program that will give you accurate insight into your web traffic.