Webbege Hubspot Blog
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  • June 25, 2018

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Marketing Web Design

Top Web Design Trends

Your website is often a customer’s first introduction to your business. It’s vital that it reflects an understanding of current trends, carefully balancing aesthetics with the functionality that every customer expects. This tightrope act can be tricky, but if you manage it, you’ll see an increase in user engagement as well as higher rates of conversion.

Partner Agency

Selling Inbound Marketing Services To Your Company's Internal Team

You’re probably accustomed to pitching to prospective customers-- you know what you need to say to bring them around to thinking that your product or service is the right product or service for them. But do you have what it takes to bring your own team around to the idea of changing up the way you market?

Partner Agency

Quickly Determine Marketing ROI with a Proper HubSpot Configuration

At Webbege, we work with a lot of technology, service, and SaaS companies to implement HubSpot and strategize for marketing efforts. We also do a considerable amount of work for existing HubSpot users. We’re big fans of HubSpot and its many functions— the CRM will keep your sales team organized and the marketing hub helps automate processes that will free you up to grow your business.

Marketing Webbege Landing Page

The Anatomy of an Effective Landing Page

Making a landing page is easy. There are tons of tools that will help you put together a basic, no-frills landing page. But making a landing page that will actually convert visitors into customers? That’s a little more challenging.

Marketing HubSpot

Injecting Inbound Marketing Into Your Email Strategy

Even though it’s been around for a few decades, using email as a part of their marketing campaigns is still a point of contention for many inbound marketers.

Marketing SEO HubSpot

How to Overcome Competitive SEO Challenges

SEO, or search engine optimization, has been a popular digital marketing optimization strategy for several years now, but many organizations still find it to be challenging, if not downright frustrating.

 

HubSpot HubSpot Deal Reporting HubSpot CRM

Improve Visibility into HubSpot CRM Data without Buying Add-ons

HubSpot CRM is a fantastic tool that provides detailed tracking from the first contact to closed deal, but getting access to that detailed sales data can be a pain in the ass. The Reports Add-on is about 70% there, which is good; but when you have competitive sales reps that get compensated for their activities, or a CEO that wants to know everything that's going on, it falls short. I plan to continually update this post with tips and workarounds to gain access to sales data to prevent any internal issues around reporting.

Buyer Persona

What is a Buyer Persona and How Does it Help with Marketing?

Do you know who your customers are?

Understanding your customer and their needs will give you a wealth of information on how to communicate value to them, as well as how to better configure your products/services to best meet their needs. We will look at the buyer's persona for marketing purposes, but there are countless resources that help you develop your business by simply understanding your customers.  

 

 

Marketing

Our Favorite Marketing Campaigns

Advertising has the ability to transport the viewer to another place and time. It's no secret that some campaigns have successfully transformed small companies into industry giants.

 

Marketing Web Design HubSpot Partner Agency

Why You Should Hire a Hubspot Partner Agency Over Hiring An In-House Marketer

For many companies, hiring an in-house marketing team member to manage marketing campaigns and HubSpot may seem like the only logical choice when trying to keep up with the growing marketing needs of their brand. However, once you consider the ongoing costs and time commitment involved with hiring an in-house marketer, it often makes more sense to work with a HubSpot Partner Agency to handle marketing strategy and execution.